The High Atlas and Souss valley people whose Tachelhit language, agriculturally ingenious mountain farming, and Anti-Atlas argan oil forest stewardship made them the most ecologically consequential Berber community in Morocco.
Shilha — the Tachelhit-speaking Berber people of Morocco's High Atlas mountains and Souss valley, whose language represents the most widely spoken and most literarily self-expressive Berber tongue in the entire history of southwestern Moroccan indigenous linguistic heritage, their mountain terrace farming the most ingeniously engineered and most ancestrally continuous agricultural tradition in the entire history of High Atlas Berber civilization. Their argan oil stewardship — the most ecologically distinctive and most globally celebrated indigenous forest management tradition in the entire history of North African Berber environmental heritage, the Arganeraie Biosphere Reserve the most internationally recognized and most economically consequential UNESCO-protected landscape in the entire history of Moroccan ecological conservation — made the Shilha the most environmentally distinguished and most culturally self-asserting Berber people in the entire history of southwestern Moroccan civilization. This interactive sweatshirt connects you to that Tachelhit language and argan forest legacy with a QR code linking to the full story.
HERITAG is a purpose-driven brand that celebrates cultural diversity and awareness. Wear and share your social identity and cultural heritage with a unique collection of interactive sweatshirts that carry flags of ethnic groups in Morocco. Create informative and fun moments by inviting people to scan the visible QR code and learn about the diverse population in Morocco.
Making products on demand instead of in bulk also helps reduce overproduction, and this quality sweatshirt is made especially for you as soon as you place an order.
Few more things to know about this sweatshirt: • Scannable QR code printed on the back for an interactive and fun experience • Designed to educate about a nation's proud history milestones and rich culture • Custom print-on-demand • 50% cotton, 50% polyester • Unisex regular fit, sturdy and warm, pre-shrunk soft-feel fabric • Double-needle stitched spandex collar, shoulders, armholes, cuffs, and hem
