The Spanish colonial heirs of the Rio Grande whose four centuries of continuous presence make them the oldest European-descended community in the American West.
Nuevomexicanos — the community whose origins in the Spanish colonial settlement of the Rio Grande valley beginning with Juan de Oñate's entrada of 1598 and the founding of Santa Fe in 1610 make them the descendants of the oldest continuous European-descended colonial community in the American West, a people whose four centuries of unbroken presence in the high desert landscape of New Mexico preceded the United States by more than two hundred years and whose Spanish language, Catholic faith, and distinctive Nuevomexicano culture survived the transition from Spanish colonial rule to Mexican sovereignty to American territorial status to statehood in 1912 with a tenacity that reflects the depth of a community's roots in a landscape it has known and loved across four hundred years of continuous habitation. The Nuevomexicano world — whose Spanish colonial heritage expressed itself in the adobe architecture of the Rio Grande pueblos and colonial towns, in the acequia irrigation systems whose communal water governance traditions the Spanish settlers adapted from Moorish Iberia and whose maintenance across centuries required the cooperative labor and shared responsibility that built the social fabric of Nuevomexicano village life, in the santos and retablos of the New Mexican religious art tradition whose carved and painted images of the saints represent one of the most distinctive and spiritually powerful folk art traditions in the Americas, in the Penitente Brotherhood whose lay Catholic confraternity maintained the faith of isolated mountain communities through generations when ordained priests were scarce, and in the Spanish language varieties of New Mexico whose archaic vocabulary preserves words and usages from sixteenth-century Castilian that have disappeared from modern Spanish — continues today in the communities of the Rio Grande valley, the Sangre de Cristo mountains, and the high plains whose Nuevomexicano families carry with quiet pride the identity of a people who were here before America arrived and who shaped the Southwest's cultural landscape more profoundly than any other colonial tradition. This interactive sweatshirt connects you to that ancient and enduring legacy with a QR code linking to the full story.
HERITAG is a purpose-driven brand that celebrates cultural diversity and awareness. Wear and share your social identity and cultural heritage with a unique collection of interactive t-shirts that carry flags of ethnic groups in America. Create informative and fun moments by inviting people to scan the visible QR code and learn about the diverse US population.
Making products on demand instead of in bulk also helps reduce overproduction, and this quality t-shirt is made especially for you as soon as you place an order.
Few more details about this t-shirt: • Scannable QR code printed on the back for an interactive and fun experience • Designed to educate about a nation's proud history and rich culture • Custom print-on-demand unisex t-shirt • 100% cotton Gildan t-shirt. Soft, comfy, pre-shrunk jersey knit • Sport Grey is 90% cotton, 10% polyester • Heather colors are 50% cotton, 50% polyester • Classic fit, taped neck and shoulders for soft feel • Double seam at sleeves and bottom hem for more durability • Fabric weight: 5.0-5.3 oz./yd² (170-180 g/m²)
