The people of Rio de Janeiro whose Carnival samba, Copacabana modernism, and former imperial capital grandeur made them the most globally recognized and most culturally intoxicating city identity in South America.
Cariocas — the people of Rio de Janeiro whose Guanabara Bay setting between granite peaks and Atlantic beaches produced the most dramatically beautiful urban landscape on earth and a city culture whose samba, bossa nova, and Carnival transformed Brazilian popular art into the most internationally beloved musical tradition in the southern hemisphere, the Carioca identity inseparable from the sound of the cavaquinho and the surdo drum echoing from the morros down to the asphalt of the Zona Sul. The Carioca world — whose imperial capital grandeur, Rio serving as the seat of the Portuguese crown in exile from 1808 to 1821 and as the capital of independent Brazil until Brasília's inauguration in 1960, left the city the Biblioteca Nacional, the Museu Nacional, the Teatro Municipal, and the wide boulevards of the Belle Époque reforma urbana whose Avenida Central, driven through the colonial city center by Mayor Pereira Passos in 1904, gave Rio the Parisian ambition whose legacy the city still inhabits, and whose favela communities of Rocinha, Vidigal, and the Zona Norte hillsides, the inventors of funk carioca, the practitioners of capoeira angola, and the builders of the samba schools whose Carnival floats are the most spectacular popular art production in the world, are the true creative heart of the cidade maravilhosa whose wonder was always made by the people the postcards forgot to show. This interactive sweatshirt connects you to that samba and marvelous legacy with a QR code linking to the full story.
HERITAG is a purpose-driven brand that celebrates cultural diversity and awareness. Wear and share your social identity and cultural heritage with a unique collection of interactive sweatshirts that carry flags of ethnic groups in Brazil. Create informative and fun moments by inviting people to scan the visible QR code and learn about the diverse population in Brazil.
Making products on demand instead of in bulk also helps reduce overproduction, and this quality sweatshirt is made especially for you as soon as you place an order.
Few more things to know about this sweatshirt: • Scannable QR code printed on the back for an interactive and fun experience • Designed to educate about a nation's proud history milestones and rich culture • Custom print-on-demand • 50% cotton, 50% polyester • Unisex regular fit, sturdy and warm, pre-shrunk soft-feel fabric • Double-needle stitched spandex collar, shoulders, armholes, cuffs, and hem
